Sunday, 29 March 2015

Royal Enfield: The most searched motorcycle in India

Yes, according to Google Zeitgeist (Google Trend), Royal Enfield is the most searched motorcycle in India. While the Chennai based motorcycle manufacturer topped the most searched list, the second place was captured by Honda Activa and third by TVS Jupiter.

According to the search queries, people searched about Royal Enfield prices, specifications related to performance and handling. Thanks to the smart thinking of Enfield CEO Siddhartha Lal, RE was reborn with the different variants of the Classic and also saw the emergence of the Continental GT cafe racer.

royal enfield the most searched motorcycle

The list of  top 7 most searched two-wheelers in India are as follows:




Royal Enfield


Honda Activa


TVS Jupiter




Bajaj Pulsar


CBR 150


Duke 390

Unfortunately, the world's largest two-wheeler manufacturer Hero MotoCorp couldn't make it to the top ten list.
Also, on comparing the number of searches made for Harley Davidson against Royal Enfield in India, RE emerged victorious by a huge scale. Even the statistics prove that RE defeated Harley in worldwide sales figures in 2014.

Most searched motorcycle
Number of searches for Royal Enfield vs Harley Davidson, in India
Thus Royal Enfield was the most searched motorcycle on Google in 2014, and given the recent launches and their expansion plans worldwide, we are bound to see a lot of them on streets too.

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